I’m a Creative and Art Director working at The LEGO Group, building dinosaurs with roller-skates, art directing popcorn, and making spaceship noises…
you know, the usual.
My creative process is about finding that idea that can make people smile, think or be part of the conversation, and then, bring it to life in a beautiful way.
I approach each project with curiosity and a critical eye, working closely with strategists, creatives, and clients to arrive at clear, effective solutions. To me, the best results come from strong creative collaboration, trust, and having fun along the way.
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My background in graphic design has given me a versatile skill set as an Art Director, with a strong focus on craft and narrative-driven concepts, keeping a sharp attention to detail, while being able to zoom out and see the big picture. As a designer, my priority is solving communication challenges in an aesthetic and thoughtful way.
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I keep my eyes open for anything inspiring or visually interesting. I love the Bauhaus Triadisches Ballett as much as Monet’s Water Lilies and K-pop Demon Hunters. I'm up for anything that is made with love and intention.
Recognitions
Cannes Lions. Bronze (Design), Bronze (Press), 6 Shortlists.
Art Directors Club - Europe. Gold (TV), 1 Nomination.
Eurobest European Advertising Festival. Silver (PR), Silver (Print).
Andy Awards. Bronze (Magazine).
Clio Awards. Bronze (Direct), 1 Shortlist.
FAB Awards - Food And Beverage Creative Excellence. Grand Prix (Collateral & PoS).
LAUS. Silver (Direct mail).
GPC Leo Burnett. 8 ball, 7+ 2 scores.
El Ojo De Iberoamérica. Gold (Direct), Silver (Design), Silver (Environment), Bronze (TV), Bronze (Direct), 2 Shortlists.
El Sol Festival. Gold (Media), Silver (Outdoor), 2 Bronze (Outdoor), 2 Bronze (TV), Bronze (Radio), Bronze (Promo).
Club De Creativos CdC. Silver (Best writing), Silver (Innovation), Bronze (Idea), Bronze (TV), 2 In book (Idea), In book (Innovation).
British Design & Art Direction (D&AD). Wood Pencil, Shortlist.
The One Club. Merit.
Young Guns Awards. Design.
PR Week Awards. City & Corporate Communications award.
Lovie Awards. Silver (Single product launch), People’s award.
Previously worked at
Ogilvy & Mather Spain
Cheil Spain
Leo Burnett Madrid
Papagaio Studio
Brands
The LEGO Group, Samsung, Ford, Jeep, FIAT, DIA Supermarkets, Iberia Airlines, DGT - Spanish Traffic Department, Mondelez, Vodafone, Procter&Gamble, Kellogg’s, La Sexta TV, among others.
Services
Art Direction
Creative Concept Development
Graphic Design
Visual concept and storytelling
Integrated Campaigns
Social & Digital Campaigns
Brand Identity & Design Systems
Typography & Layout Design
TV & Video Art Direction
Print
OOH & Production Design
Presentation Design & Pitching
Contact
+44 7743 154 223